Showing posts with label What a blog. Show all posts
Showing posts with label What a blog. Show all posts

How to Reduce Bounce Traffic Rate

Bounce traffic might be good or bad depending on the visitor's activity in your site. But in most cases, bounce traffic is always bad. You really don't want to see your visitors leaving your page without clicking any of your internet links.

There are several factors affecting bounce traffic but following this simple guide will definitely cut your bounce traffic down and convert your visitors to subscribers.

First and foremost, make sure that your website is viewable without any problem with in all major browsers (Firefox, Internet Explorer, Safari, Opera, Netscape) You wouldn't want your visitors leaving your site without viewing it because the page is broken.

Theme and Design. Biggest factor than can contribute bounce traffic is the design. Non technical people don't want crappy designs regardless of your content. Make sure your design is appealing with supporting graphics. Too many images and graphics can drive visitors away too.

Site loading speed. Make sure your site is hosted in fast server. A site that loads more than 7 seconds is considered slow.

Overall site layout and links. Always include hyperlinks on some important details so that your visitor can follow that link while reading the main article. make sure your navigation links and other relates links are highly visible from the main page or the main article. Many visitors left without clicking another link to another page because they cannot find them. Provide site map on the navigation links.

About page. Another way to keep visitors on your site is to put your picture with some personal information about you, as the owner of the site. Putting this makes your site more reliable and professional.

Content is still the king. Turn visitors into subscribers by providing super excellent and informative content.

There are still a lot of ways on how to keep our visitors staying at our site and avoiding bad bounce traffic. Keeping visitor on our site is a good indicator that our online career is moving towards progress.

Top Four Traffic Building Techniques for Success

Traffic building. What is it all about? We are told we have to traffic build. We must get traffic in order to build a list, in order to sell our products.

But why don’t we just buy a million visitors a month? That would certainly be the easiest way, wouldn’t it?

But you and I know better. For our traffic to be worthwhile, it must be personal. It must be targeted. And we must target out landing pages to our traffic sources.

So what are my top 4 traffic building techniques?

1) Article writing. This may well be one of the hardest forms of traffic generation because of the time involved. You cannot just write a check or use paypal to write your articles. You literally have to sit down for a hour a day and write articles. And for some of you, it may not be easy to write. But let me ask you this. If you were to write for one hour a day for a month, do you think it will be harder or easier at the end of one month to write articles? Of course it will be easier. Just do it. Write for one hour every day.

2) Other people’s lists. And no, I don’t mean stealing or buying or anything like that. I mean an endorsed mailing. That is where you have someone else who has a list, mail an offer to their list that offers some incentive for their subscribers to opt in to your list. It may be a free report or a free product. It may be useful information that you can offer them. You can either pay the list owner or swap mailings with them. For example, you mail an offer for them, and they mail an offer for you.

3) Ezine advertising. I like ezine advertising. Why? If someone opts into your list from an ezine ad, what do you know about them? You know they read their emails. You know they click through links in their emails. You know they do not unsubscribe. In short, they are everything you want in a subscriber.

4) Google Adwords. I have a love-hate relationship with Google Adwords. I hate the fact that my conversion rate on Adwords visitors is less than 25% of my conversion rate everywhere else, on average. I love the fact that I can get as many as 1000 visitors per day from Adwords, so I can test opt in script and sales pages quickly and easily. Advice: Never spend more on Adwords than you can afford to lose, at least until you get good at it and have consistent results. Buy a good book on Adwords and learn everything you can and test everything you do.

Is SEO Sustainable

For the time being? Yes. Search Engine Optimisation is still relatively unknown to the no tech savvy and is still a bit of a mystery to the I.T. Crowd. The mystery no doubt comes from the many different opinions that even experienced SEO's have on different subjects. Most SEO's for example agree that reciprocal linking doesn't help rankings but that doesn't stop nearly every directory out there telling you to place a link on your site for a quicker review. Its a baffling world if you take the many conflicting advice from the different expert blogs. One of the only ways to be sure what works is to test things out for yourself but that's not always possible.

SEO however can be boiled down to a number of processes. These being competition research, picking keywords, on page optimisation and link building. It's not rocket science but there are a lot of factors to consider and getting just one of them wrong can negate the value of the rest. So its a constant juggling act where results have to be scrutinized closely to figure out which methods are working and which aren't. Now I am starting to see where the mystery of seo comes from.

Although Google are openly for the optimizing of web sites they are making it harder and harder for optimizers by devaluing things like keywords, reciprocal links, certain directories and filtering out duplicate content and excessive linking. It could get to the point where there is only so much on page work an optimizer can do and link building is all thats left.

I am of the opinion that if simple techniques were taught under the umbrella of web development then it would lessen the need for optimisation. The web developer could perform basic on page optimisation along with a check list of certain directories submission and google submission. But here's where it falls down. By creating a website that validates to w3c standards, is not flash based and does not contain javascript, creates quite a restriction on creativity and ideas. Add cross browser compatibility to the mix and you've got a lot of frustrated web developers